The Right Media Exchange Community
- Active buyers and sellers: 45,000+
- Exchange members: 170+
- Impressions traded: 193 billion (March)
- Creatives in circulation: 150,000
Case Studies
Growing on the Right Media Exchange
Morning Falls Builds an Ad Network
Morning Falls was a media buying/lead generation agency that had strong relationships with multiple performance-based advertisers. They wanted to leverage that asset and scale their business, but needed a solid base of publishers to do it. Many sites shy away from the performance model, which made acquiring that supply doubly challenging.
Building an ad network on the Right Media Exchange was their answer. With easy access to thousands of publishers and networks, a method for running performance deals broadly, and automatic optimization, Morning Falls grew their revenue by 741% in seven months, while minimizing the cost of additional resources. Read more...
